AMAVI Invests in HolaCamp to Build the Future of Outdoor Hospitality

The campsite industry presents a unique, time-sensitive opportunity for a buy-and-build strategy, especially in Spain, where the market remains highly fragmented despite strong institutional interest in other geographies. HolaCamp is positioned to lead this consolidation, backed by:

✅ Attractive margins, with significant upside – Campsites already deliver strong profitability, but technology integration and operational efficiencies can drive even greater returns.

✅ A scalable, asset-light expansion strategy – HolaCamp has developed a proven growth model that allows for rapid market consolidation without requiring heavy asset ownership.

✅ A highly complementary and experienced leadership team – The company’s founders bring deep expertise in hospitality, real estate, and digital transformation, making them ideally suited to execute this vision.

HolaCamp: A Market Leader in Tech-Enabled Outdoor Hospitality

🏕️ 11 campsites currently under operations across Spain and Portugal
📍 50-people team for centralized services based in Barcelona
🚀 30M EUR in turnover to be expected for 2025

HolaCamp transforms its campsites by pulling two major value levers:

1️⃣ Capex investments to enhance guest experience & expand offerings – Upgrading facilities with tiny homes, glamping tents, bungalows, and improved amenities attracts a broader customer base, increasing occupancy rates and revenue.

2️⃣ A centralized technology layer for smarter operations – By integrating dynamic pricing, advanced booking engines, centralized data management, a guest app, loyalty programs, and automated workflows, HolaCamp significantly improves efficiency, revenue management, and customer experience.

A Natural Extension of AMAVI’s Investment Strategy

AMAVI Capital was founded on the belief that the most compelling investment opportunities within the built world lie at the intersections of real estate, technology, and private equity. By combining the expertise of real estate specialists, technology entrepreneurs and private equity professionals, we are uniquely equipped to uncover and capitalize on these opportunities. As a fund manager, our mission is clear: to continuously identify and create investment opportunities where these three industries converge, driving innovation and delivering exceptional value.

Our strong track record in PropTech investments has given us deep expertise in applying technology to real estate, and while we remain open to tech-driven opportunities, we see a compelling window of opportunity to expand into Real Estate Operating Platforms (REOPs). This strategy allows us to capitalize on market dynamics, leveraging our expertise to build and scale tech-enabled operators in niche real estate sectors.

The broader REOP Opportunity & What’s Next

The real estate market is undergoing a profound transformation, driven by shifting demographics, evolving tenant expectations, and rapid technological advancements. Traditional investment models, focused on long-term leases and cap rate compression, are increasingly misaligned with the needs of modern tenants and investors. This shift underscores the growing importance of active income optimization in real estate assets.

However, many asset managers and property owners lack the expertise and comfort to adopt this hands-on approach, creating a vital role for tech-enabled operators in niche real estate asset classes. By leveraging technology, these operators address the demand for flexible solutions and exceptional customer experiences, while transforming previously non-scalable asset classes into viable investment opportunities at scale.

Yet, they often face a funding gap, falling between traditional real estate investors wary of operational risks and venture capitalists seeking higher-growth returns.

AMAVI is uniquely positioned to bridge this gap

We identify and invest in niche operating companies that unlock the revenue potential of real estate assets through technology-driven efficiency, and we grow these companies in an asset-light way. Our approach provides a solid funding alternative for more cautious real estate investors on the one hand and purely tech-focused venture capitalists on the other, aligning operational innovation with scalable investment opportunities.

We also ensure a clear path to exit: large capital allocators are actively seeking platforms in alternative asset classes but require scalable solutions to deploy capital effectively. AMAVI takes the lead in building these platforms in an asset-light and bottom-up way, creating attractive targets for institutional investors in the next phase.

This is just the beginning.

Our investment in HolaCamp is a strong step toward our vision for the future of real estate. We are actively identifying new opportunities where our expertise in technology, real estate, and private equity can unlock significant value. As we continue to expand our focus on tech-enabled operators, one thing remains clear: AMAVI is dedicated to driving innovation and building the next generation of real estate platforms.